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Haiyan Fastener Industry Surpasses 12B Yuan in Q1-Q3

[Abstract]:Haiyan's Enterprises Above Designated Size Achieve Over 12 Billion Yuan in Output, Embarking on a New Journey of "Secondary Transformation"

Haiyan's Enterprises Above Designated Size Achieve Over 12 Billion Yuan in Output, Embarking on a New Journey of "Secondary Transformation"

As one of the three major fastener production bases in China, Haiyan County in Zhejiang Province delivered an impressive industrial performance report for the first three quarters of 2025: 171 enterprises above designated size in the county cumulatively achieved an output value exceeding 12 billion yuan. However, against the backdrop of a complex and volatile global trade environment, as well as prominent structural contradictions characterized by overcapacity in low-end products and insufficient supply in high-end sectors, Haiyan's fastener industry stands at a critical crossroads of "secondary transformation." It faces a systemic reconstruction shifting from scale expansion to quality and efficiency enhancement.

Originating in the early 1970s, Haiyan's fastener industry has developed over decades into an industrial cluster with more than 400 related enterprises, with self-operated export volume accounting for over 9% of the national total. Nevertheless, long-standing issues such as reliance on low-to-mid-end products, low technological content, and low added value have gradually become apparent. In response, Haiyan's fastener enterprises are seeking breakthroughs on the path of transformation and upgrading through various approaches, including cultivating the domestic market, increasing investment in smart manufacturing, and strengthening industrial chain synergy.

Path 1: Dual-Wheel Drive of Smart Manufacturing and Market Expansion

At the production workshop of Yuxing Fastener (Jiaxing) Co., Ltd., intelligent transformation and market strategy adjustments are advancing simultaneously. Chairman Shen Jiahua introduced that the enterprise is continuously enhancing the technological content of its products and proactively adjusting its sales structure, shifting its development focus from a balance between domestic and foreign sales to prioritizing the domestic market. From January to October this year, the proportion of domestic sales had risen to approximately 55%, with order growth being particularly significant in the new energy vehicle sector. Yuxing's newly built intelligent factory is scheduled to commence production next year, and upon reaching full capacity, the company aims for a total annual output value of 1 billion yuan. Shen Jiahua emphasized that growth does not rely on price wars but stems from the upgrading of mid-to-high-end products and stringent quality control.

Path 2: Systemic Reconstruction Towards "High-Precision-Advanced" Standards

Facing higher requirements for fasteners from high-end manufacturing industries such as new energy vehicles and wind power, Haiyan enterprises are accelerating their transition towards "high-precision-advanced" standards. Zhejiang Haixun Precision Technology Co., Ltd. has achieved automation and refinement across the entire production process by constructing an intelligent automated stereoscopic warehouse and adopting new electroplating processes like the "parent-child roller" method, creating an output value per unit area higher than the industry average on limited land. Its high-end products, such as stainless steel screws, have maintained a high operating rate and favorable profit margins. Similarly, enterprises like Qifeng Jinggong are also actively advancing technological transformation projects for high-end precision components and laying out niche markets.

Path 3: Collaborative Upgrading of the Industrial Chain

Industrial upgrading occurs not only within enterprises but also manifests in the synergy of the industrial chain. As a key link upstream in the chain, Zheshang Zhongtuo Group New Materials Technology Co., Ltd. boasts an annual output scale of 360,000 tons of cold heading precision wire, ranking first nationwide. This provides a high-quality material foundation for high-end fastener manufacturing in Haiyan and the Yangtze River Delta region. Leveraging the logistical advantage of being adjacent to a port to reduce costs, the company is also actively exploring a "virtual factory" model, empowering local small and medium-sized enterprises (SMEs) through branding, standards, and orders, thereby driving the overall upgrading of the regional industrial chain.

Policy Support and Transformation Challenges

To guide and support industrial transformation, Haiyan County released the "Implementation Opinions on Supporting the Transformation and Upgrading of the Fastener Industry (2025-2027)" in 2025. It set a goal for the total output value of the industrial chain among enterprises above designated size to exceed 20 billion yuan by 2027. The government is also proactively assisting enterprises in securing policy support, such as guiding Jiaxing Jiansheng Hardware Technology Co., Ltd. to successfully be selected as a municipal-level enterprise technology center.

However, the path of transformation is not without obstacles. The industry faces dual pressures of talent and capital: on one hand, frontline technical workers and skilled technicians capable of operating automated equipment are increasingly scarce; on the other hand, high-end equipment and intelligent production lines require massive investments with long payback periods, placing immense pressure on many SMEs when making decisions regarding transformation and upgrading.

The "secondary transformation" of Haiyan's fastener industry is a systemic project concerning the future competitiveness of the county's economy. It tests not only the innovative courage and adaptability of individual enterprises but also the comprehensive support capabilities of the entire region in terms of policy guidance, industrial chain synergy, talent cultivation, and financial services. Whether this "grain of industry" can be refined into gold in the new industrial cycle will continue to attract external attention.

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Haiyan Fastener Industry Surpasses 12B Yuan in Q1-Q3

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